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Introducing

Interactive Media Candy

Do you need high-end digital creativity, custom software applications, interactive media development, or increased digital engagement with your customers?  Let us help you. From content creation to user experience to monetization, we are the technology partners you need to help your business blossom.
the next generation of

digital media



The TV, content and advertising game is always morphing. Now there's augmented reality, autostereoscopic 3D (no glasses), html5, m-commerce, and 4d audio to name a few. TV shows and commercials can be seen on a myriad of digital screens which reach viewers throughout their day. As technology advances, consumer behavior changes, and we must keep up.
Embracing the

digital revolution

is not about implementing a single technology solution or platform but rather creating a portfolio of inter-related services that encompass people, processes and technology. This will require a series of coordinated solutions that not one company will be able to deliver on their own. In our view, multi-tenant solutions for various portions of the digital content ecosystem will be the best way to drive cost and operational effectiveness (In-Stat, 2010). That's what we do: coordinate your digital content ecosystem.

We Seek Out the Best

   
Using the best technology, creatives, digital artists and technologists available, we help you strategize cross-platform, multi-channel marketing campaigns designed to bring results precisely in your target market. Furthermore, whether you need an interactive family broadcast, a mobile version of your corporate web site, a beautiful new web site or blog, a social media plan, custom applications, custom music or a an online educational channel, our team is ready and waiting to give you what you need.

iMedia Candy

is a boutique agency that specializes in software development, content creation, interactive marketing and the coordination of digital solutions. When technology changes at the speed of light, traditional marketing, TV shows, web sites and productions just aren't enough. We integrate the latest interactive technologies in their digital content and engagement strategies to be more effective in today's multichannel, multimedia, mobile digital world.

Here's how we whip things up

Interactive Strategy

A music video, TV show, film, YouTube clip, podcast, photo, song, article or ad could end up anywhere in the digital world on a plethora of devices. Producers, studios, and content creators now realize they must not fear the explosive viral power of the Internet, but produce with it in mind. We brainstorm and strategize with you to enable you to harness the best benefits digital interactivity can bring.

Within Your Budget

We understand that not all companies are created equal - especially in the financial arena. Obviously the more you pay, the more results you can expect. But for those of you with a small budget like a start up, a non-profit, a starving writer with a project we believe in or a unknown artist with a beautiful voice that needs a jump start - talk to us. We might be able to bring on interns or trainees, depending. No matter what, we'll find a way to work with you within the budget you have.

Call Us

*Custom Software  * Mobile Apps    * SMS Marketing

* Media Production     * Custom Music    *Custom Graphics

* Content Channels     * Online Distribution  * Web Sites 

* Interactive TV Design    * Interactive Advertising    * Online Strategy

iPad Applications

iPad is not just the next rage in mobile. It's the new medium for viewing content -and paying for it.

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Mobile Media Candy

People are on the move. Keep them engaged on the go with mobile applications and content.

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Your Technologists

We make you cross-platform, multimedia software applications to increase engagement and sales.

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Interactive TV

We can design, produce, package & stream interactive TV, film, webisodes and commercials.

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Average User Will Own 5-10 Web-enabled Devices by 2014

Average US Consumer Household Will Own 5-10 Web-Enabled CE Devices by 2014

SCOTTSDALE, Ariz., November 17, 2010 - Over 53 million US broadband households currently view TV programs over the Internet.  85% of these users already view online TV content on multiple devices, including personal computers, TVs and mobile handsets.   By 2014, there will be over 200 million web-enabled wire-line Consumer Electronic (CE) devices in operation in the US.  When PCs and mobile devices are added in, the average US consumer will own between 5-10 web-enabled devices to choose from for viewing Internet-based digital entertainment.  

“Today, content is consumed in a myriad of ways over a plethora of devices,” says Keith Nissen, Principal Analyst.  “The relationship between the user, the content they view, and the device they watch it on, has become complex.  Traditional viewing habits no longer apply and, as a result, a new and amorphous set of rules have taken over.”  

Recent In-Stat research, 4Q10 US Digital Entertainment Tracker (#IN1005044CM), connects the dots in ways no other research service can. For example, the analysis found that:

  • The installed base of devices capable of supporting online video will grow much faster than either the availability of online video content, or the adoption of OTT video services.
  • Web-enabled TV shipments in the US are increasing at a 94% annual growth rate.
  • 45% of US broadband households prefer to obtain at least some of their digital entertainment from online video services.
  • 54% of consumer households would be more likely to purchase movies using a digital rights locker-based online video service.
  • Yet, except for owning personal movie favorites, consumers strongly favor acquiring their TV programs and movies from subscription services, or rentals.
  • 50% of electronic video files are stored on a PC hard drive

This research is part of In-Stat’s Consumer Media Content service which provides comprehensive analysis and forecasts of digital media and content, including revenue, internet video streaming and downloads, digital TV, business models, competitive analysis, and consumer perspectives.

ORIGINAL SOURCE: In-Stat